Flying Flea

Living Lightly

[ Concept ]

Flying Flea, Royal Enfield’s new sub-brand, redefines the EV market as a stylish and sustainable alternative. With its lightweight design and classic aesthetic, it speaks to young riders who value individuality and freedom. The campaign captures the essence of “living lightly” while honoring Royal Enfield’s legacy of authenticity and innovation.

The surreal film positioned the bike as a portal to escape monotony, inviting audiences into a vibrant, playful world of Flying Flea. Blending dynamic cityscapes, dreamlike sequences, and bold visuals, the campaign highlighted the bike’s lightness and sense of joy.

[ Services ]

  • Art Direction
  • Content Creation
  • Creative Direction
  • Photography
  • Post Production
  • Production