Love Is In The Air

[ Concept ]

SLAPS concepted a Nike campaign for Valentine 2021 which featured a limited edition AF1 drop. We dubbed the campaign « Love is in the air » and created both a physical as well as a digital launch.

For the digital part, we created some unique collages, billboards and posters that could be utilized across, app, and social channels.

On the physical side, we created a series of billboards and banners that depicted photographs of people of all ages, genders and backgrounds in love, highlighting the inclusive nature of Nike as a brand.

[ Services ]

  • Campaign Development
  • Creative Direction
  • Graphic design
  • Out Of Home Advertising