Nike
Love Is In The Air
[ Concept ]
SLAPS concepted a Nike campaign for Valentine 2021 which featured a limited edition AF1 drop. We dubbed the campaign « Love is in the air » and created both a physical as well as a digital launch.
For the digital part, we created some unique collages, billboards and posters that could be utilized across Nike.com, app, and social channels.
On the physical side, we created a series of billboards and banners that depicted photographs of people of all ages, genders and backgrounds in love, highlighting the inclusive nature of Nike as a brand.
[ Services ]
- Campaign Development
- Creative Direction
- Graphic design
- Out Of Home Advertising